Social Media · Fintech · App for drivers · 2025

FinDriverFinancial management app for rideshare drivers.

Period: 2025
Industry: Finance app for rideshare drivers
Audience: Uber, 99 and similar drivers
Channel: Instagram
Formats: Static 4:5

The challenge

Rideshare drivers rarely track what they spend per kilometer. FinDriver had to show, in the language of people who drive, that organizing the numbers raises the month's profit.

What we did

Posts in purple with photos of real drivers and everyday topics: cost per km, fuel, vehicle tax, emergency fund and month-end closing, always with a call to download the app.

FinDriver social media artwork: Uber or 99? Where do you earn more? — Uber or 99? Where do you earn more?Nov 2025

FinDriver social media artwork: The coffee that cost R$ 450 in your month — The coffee that cost R$ 450 in your monthNov 2025

FinDriver social media artwork: Fewer empty km, more money in your pocket — Fewer empty km, more money in your pocketNov 2025

FinDriver social media artwork: Flat tire. Now what? — Flat tire. Now what?Nov 2025

FinDriver social media artwork: How João saved R$ 200 a month on fuel — How João saved R$ 200 a month on fuelNov 2025

FinDriver social media artwork: Avalanche vs. snowball: pick yours — Avalanche vs. snowball: pick yoursDec 2025

FinDriver social media artwork: Sleeping well pays the bills — Sleeping well pays the billsDec 2025

FinDriver social media artwork: 30-60-90 plan to get out of revolving credit — 30-60-90 plan to get out of revolving creditDec 2025

8 selected pieces · scroll to see themClick to enlarge

Next caseFlip Milhas

More social media clients

This work is part of the agency's social media management, which includes monthly planning, copy, design and publishing.

Next step

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