Results · E-commerce · last 30 days
Beverage supplies e-commerceOnline store for syrups, coffees and supplies for cafes, bars and consumers, with consultative sales over WhatsApp.
- Period
- Last 30 days (Sep 27 to Oct 26, 2026)
- Channel
- Google Ads
- Investment in the period
- R$ 3,126
- Campaigns in the summary
- 3
- Contacts measured since
- Jul 2026 (WhatsApp button click)
The challenge
The store sells syrups and beverage supplies. The site sends customers to WhatsApp at several points, because many purchases are consultative: the buyer asks about flavor, quantity and delivery before closing.
What we did
Performance Max for prospecting, a search campaign for the syrup category and Shopping with an optimized feed. The account measures the WhatsApp button click as a contact and the purchase on the site as a sale.
What the numbers show
In the last 30 days, the active campaigns invested R$ 3,126 and generated 103 WhatsApp contacts and 28 orders on the site. Website sales totaled R$ 11,503: R$ 3.68 in revenue for every R$ 1 invested.
Campaigns included
| Campaign | Investment | Clicks | CTR | WhatsApp contacts | Website sales | Return |
|---|---|---|---|---|---|---|
| Performance Max · Prospecting | R$ 1,551 | 1,924 | 2.52% | 74 | R$ 6,132 | 3.95x |
| Search · Syrups category | R$ 993 | 230 | 3.51% | 9 | R$ 4,486 | 4.52x |
| Shopping · Optimized feed | R$ 582 | 830 | 1.15% | 20 | R$ 886 | 1.52x |
| Total | R$ 3,126 | 2,984 | 1.92% | 103 | R$ 11,503 | 3.68x |
The return considers only the last month and only sales made on the site. Sales closed over WhatsApp don't show up here, so the real result is higher. The button click has been measured since July 2026.
Other segments
Google Ads account data, read in October 2026. The client's name is not disclosed. See how we measure and learn about the agency's Google Ads management.
Next step
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