Results · Health · May 2023 to Nov 2023

Senior living residenceResidence and care center for seniors in Recife.

Period
May 2023 to Nov 2023
Channel
Google Ads
Investment
R$ 379
Campaigns in the summary
1
R$ 379invested
1,259clicks
10.72%click-through rate
R$ 0.30per click
109customer contacts
R$ 3.48per contact
11,743impressions
8.7%of clicks became a contact

The challenge

A senior living residence wanted to test Google search with a small budget.

What we did

One search campaign in Recife, with form and WhatsApp tracking.

What the numbers show

In a short test, 109 contacts at a cost of R$ 3.48 per contact.

Contacts per monthForm, WhatsApp and phone call
Jun 2023: 80Jul 2023: 1Oct 2023: 3Nov 2023: 25May 2023Jun 2023Jul 2023Aug 2023Sep 2023Oct 2023Nov 2023
Cost per contactMonths with 3 or more contacts
Jun 2023: R$ 2.28Oct 2023: R$ 1.04Nov 2023: R$ 1.27May 2023Jun 2023Jul 2023Aug 2023Sep 2023Oct 2023Nov 2023

Campaigns included

CampaignInvestmentClicksCTRContactsCost per contact
Search · Leads in RecifeR$ 3791,25910.72%109R$ 3.48
TotalR$ 3791,25910.72%109R$ 3.48

Next step

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