Results · Retail and consumer · Sep 2025 to Oct 2026
Purebred dog breederPuppy sales with form and WhatsApp contact in São Paulo and Rio de Janeiro.
- Period
- Sep 2025 to Oct 2026
- Channel
- Google Ads
- Investment
- R$ 11,247
- Campaigns in the summary
- 2
The challenge
Selling puppies depends on trust and proximity. The customer researches the breed, compares breeders and wants to talk before visiting.
What we did
Search campaigns by neighborhood in São Paulo and Rio de Janeiro, with a dedicated landing page and a form integrated with RD Station, plus the WhatsApp button.
What the numbers show
More than a thousand contacts in a little over a year, at an average cost below R$ 9 per contact.
Campaigns included
| Campaign | Investment | Clicks | CTR | Contacts | Cost per contact |
|---|---|---|---|---|---|
| Search · SP and RJ neighborhoods | R$ 11,029 | 10,362 | 13.46% | 1,288 | R$ 8.57 |
| Search · Brazil | R$ 218 | 491 | 14.00% | 24 | R$ 9.07 |
| Total | R$ 11,247 | 10,853 | 13.48% | 1,312 | R$ 8.57 |
The account had two tags recording the same WhatsApp click. Here each click is counted only once.
Other segments
Google Ads account data, read in October 2026. The client's name is not disclosed. See how we measure and learn about the agency's Google Ads management.
Next step
Want numbers like these in your segment?
Tell us what you sell and who you sell to. We review your ad account and send back a diagnosis with scope and investment.