Results · Apps · Apr 2026 to Jul 2026
Urban mobility appRide-hailing app for a city in the interior of São Paulo state.
- Period
- Apr 2026 to Jul 2026
- Channel
- Google Ads
- Investment
- R$ 306
- Campaigns in the summary
- 1
R$ 306invested
606clicks
12.09%click-through rate
R$ 0.50per click
276installs and store clicks
R$ 1.11per install
5,013impressions
45.5%of clicks became an action
The challenge
A ride-hailing app in a small city competes with the big apps. It needed local, low-cost installs.
What we did
App campaign targeted to the city, optimized for installs on Android.
What the numbers show
276 installs at a cost of R$ 1.11 per install.
Campaigns included
| Campaign | Investment | Clicks | CTR | Installs | Cost per action |
|---|---|---|---|---|---|
| App · Installs | R$ 306 | 606 | 12.09% | 276 | R$ 1.11 |
| Total | R$ 306 | 606 | 12.09% | 276 | R$ 1.11 |
Next resultTransport, freight and moving
Other segments
Google Ads account data, read in October 2026. The client's name is not disclosed. See how we measure and learn about the agency's Google Ads management.
Next step
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